The goal of this project is to dispel myths that thwart sustainability and thereby provide Nordic policy-makers with accessible knowledge on consumption and consumer behaviour that can be used in devising effective and efficient consumer policies.
Sunday, June 10, 2012
Half of Germany was running on Solar Power
Germany´s solar subsidies not only create record-breaking clean energy generation, they also dispel the myth that people are only motivated by self-interest (e.g. lower energy prices): Germans pay a bit extra for subsiding the solar industry (and this article suggests American citizens would be willing to do the same). It also shows that policies considered ´too controversial´ in some places are already up and running in others. Good news!
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